PTHub.co.uk is one of our very own showcase websites. Its a niche community promoting Personal Trainers UK wide. Its already on page 1 of Google for the competitive keyphrase Find a Personal Trainer. It also ranks on page 1 in many cities UK wide.
The backend of PTHub is a custom programmed content management system that was built with SEO at the forefront. As a Personal Trainer adds there profile the site produces a localised SEO friendly URL.
To add to the sites SEO we have added a Personal Trainer Forum that is also optimised using an external SEO product that also makes the forums URLs very search engine friendly.
The site isnt that old, yet is already competing with competitors that have been established for over 10 years!
It shows that if you consider SEO before building your website you can gain a real advantage on older sites that didnt consider this as an initial priority.